Global
Global Technology Transfer
The GoForward Plan to Scaling Up Innovation1
By Thomas D. Nastas
Innovation, SMEs, entrepreneurship and venture capital (VC) are ingredients in knowledge based economies; witness the successes of Silicon Valley in the US and replicated in France, Germany and elsewhere. Small countries like Israel and Singapore with little domestic demand for technology developed unique approaches to knowledge creation with excellent outcomes.
Emerging country governments see these successes and they encourage their SMEs to attack world markets. Much energy is directed at replicating the strategies that made Israeli, Singaporean and other SMEs so successful - creation of disruptive solutions (superior performance or cost reduction features) for global markets with governments financing innovation and VC.
Such strategies are high risk-high cost, with highly uncertain outcomes. Once an SME competes in tech markets, it positions itself against global competitors, many with closer and deeper access to customers and a marketing orientation that buyers expect from vendors and suppliers.
Success in attacking international markets requires disruptive technologies to overcome the purchasing habits of customers and penetrate established supply chains. However such GameChanging business models are far and few between as they frequently result from coincidence and timing vs. planned innovation.
SMEs and governments cite the low absorption rate of domestic users as the reason to pursue a GameChanging strategy for private sector development. Yet every country has industries that are knowledge based; some are clusters around a particular industry while others exist from hydrocarbons, minerals and other natural resources.
This article presents a seven point GoForward plan to building technology platforms in and around strategic assets vs. diversifying resources away from natural advantages; to catalyze a chain reaction in more domestic tech absorption.
Once this base is established, governments can invest resources to assist/support their SMEs to take a seat at the table of global tech development.
1 This article is abridged and translated from the published work of Thomas Nastas in the Harvard
Business Review, Russian and Hungarian language editions, 2007. For the full version of this article, click here: GoForward Plan in Harvard Bus Review.pdf . The original articles in Russian and Hungarian can be downloaded at www.IVIpe.com
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| English_translation_of_GoForward_Plan_in_Harvard_Bus_Review1.pdf | DJohnson | Aug 17, 2009 | 861 KB |
| English_translation_of_GoForward_Plan_in_Harvard_Bus_Review | |||